Tiktok Shop for Creator Discovery
Last updated: December 24, 2024
Superfiliate’s TikTok Shop integration is extremely robust with new functionality being added all the time. In this section we’ll focus on the recruiting tools specifically, which you can think of in terms of Discovery and Invitations
Discovery
Creator Marketplace (TikTok Shop>Creators)
Superfiliate’s integration with TikTok gives you access to the official platform for creator and brand collaboration, including the CRM portion with filters around content categories, followers, audience age range, follower gender, units sold, views per video, post rate and more
Your Superfiliates (TikTok Shop>Creators)
Identifies TikTop Shop creators enrolled in your Program(s) as Superfiliates already, or who have tagged your brand in their content. This helps you find top-performing affiliates who are actively promoting your products and brand
You can sort and filter by a variety of metrics including TikTok Shop Gross Merchandise Value (total revenue generated across all brands on TTS), Followers, Video Views and Units Sold
From here, you can Invite them to Collaborate
Invitations
Autopilot
Rather than limiting you to 400 invitations per day sent manually to contacts from the Creator Marketplace, Autopilot allows you to run multiple Collaboration invites simultaneously, meaning you can send thousands of automated invites per day.
Within Your Target Collaboration (TikTok Shop>Collaborations)
Toggle On "Invitation Autopilot"
You can then set filters for the creators you'd like to invite
You can filter by Creator, Follower, and Performance Attributes including:
Creator: Categories, Followers, Commission Rate, Content Type
Followers: Age Range, Gender
Performance: GMV (gross merchandise value from products sold via TikTok Shop), Units Sold, Views per Video, Live Viewers, Engagement Rate, Post Rate
Once you set your desired filters, Autopilot will send Collaboration invites to new creators who match your specified filters on a daily basis, without you having to do any extra work
Track the effectiveness of Autopilot by monitoring key performance metrics. This includes the number of invitations sent, acceptance rates, and the overall impact on your affiliate program's growth.