Spark Codes
Last updated: October 2, 2025
View the Spark Codes you receive in your TikTok Shop DMs, automatically fetched and displayed here.
What is a Spark Code?
A Spark Code is a unique authorization code that a creator generates inside the TikTok app. This code allows a brand to boost an organic post as a Spark Ad, meaning the ad runs directly from the creator’s handle and keeps the post’s real likes, comments, and engagement.
This feature is essential for brands that want to amplify authentic creator content while leveraging the trust and organic engagement that post has already built.
Managing Spark Codes in Superfiliate
With Superfiliate, the process becomes automated and centralized:
The creator sends the Spark Code directly via DM in TikTok Shop (a step they already know).
Superfiliate automatically fetches the code from the brand’s DMs.
The brand gets a dashboard view under the Spark Codes tab, displaying:
The Spark Code
The linked video thumbnail
Metadata: creator handle, followers, views, duration window, and expiry date (if included).