How Creators Tag Videos to Your Campaign

Last updated: December 16, 2025

Superfiliate uses YouTube’s paid partnership tagging to connect creator videos to campaigns and unlock performance insights for brands.

How it works

  1. You add creators to a YouTube campaign on Superfiliate.

  2. You share your Campaign Code with the creator.

  3. The creator tags your brand and campaign when publishing a video, or updates an already published video.

  4. Once the tag is approved, Superfiliate can access non-public performance data for that video.

What brands need to do

As a brand, your role is to set up the campaign and guide creators through the tagging process.

Share the appropriate step-by-step guide with creators based on their situation:

Important
If the video is already published, go to the creator’s details within the campaign and select Request Video Access to start the permission flow.

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